Wouldn’t it be great if there was a record label that was thinking outside the box of music industry standards? A record label more interested in building a community that connects musicians with their fans on a personal level, to the point where everybody becomes friends? Well, there is, and it’s called SideOneDummy.
We sat down with Jamie Coletta, Director of Marketing for SideOneDummy Records, where she spoke about the importance of having an open door policy for anyone who is interested in learning more about the artists featured on the label, or generally anyone who wants to talk music.
Hoping to make connections easier, the record label decided to relocate to Glendale, a city in Los Angeles, California.
The new home for the independent punk label will also turn into a pop-up shop at least once a month. Where a passersby would be able to walk in and pick up anything from stickers, pins, shirts, rare records, and even catch an in-store performance from one of their artists or friends of the label from time to time.
In our interview with Jamie, we learned more about the new home of the independent label, what they look for when signing an artist/band, and even the fun times to be had on a Pitbull cruise. Yes, Pitbull as in “Mr. Worldwide” Pitbull.
Here is the new home for SideOneDummy!